Branding

Written by watermelonUAE on Monday September 10, 2018

The heart of any brand lies in the image it portrays and we at SMD work hand in hand with the client to establish the brand identity of the product/ company. An effective branding strategy is essential to provide an edge in increasingly competitive markets. We have created and established more than 30 brands for some of the major retail players in the Middle east.

Great brands connect with audiences on an emotional level. In order to achieve a desired positioning in a selected market, a strategy must be set into play that define, inspire, and engage consumers. We create seamless user experiences and unified brand impressions that resonate with audiences and help client strengthen their brand and enhance their digital presence to successfully attract new business.

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“BRANDING IS THE ART OF BECOMING KNOWABLE, LIKABLE AND TRUSTABLE” – JOHN JANTSCH