• Location: RAS AL KHAIMAH, U.A.E.
• Sector: Retail
• Client: APPAREL GROUP
• Area: 6,000 sq.ft.
• Status: COMPLETED
• Year: 2015

The concept of ‘SHOE STUDIO’ was launched in the year 2004. The concept is F3 – Fashion, Family, Footwear, with multi-faceted brands under one roof, offering the best of footwear at an affordable price. The brand is a perfect combination of  trendy products and a modern store.

SM+D were appointed as Design Consultant and Project Manager of the shop. The idea is to highlight the product through a system of modules dramatized by dioramas, where the shoes are the protagonists and the brand's accent color acts as the background," The ceiling is painted dark to direct customers' focus on the shoes. This is exaggerated by wooden ceiling panel that hangs over the entrance area .